Your words · Articles
Readers can't tell how old your articles are
Without a date, readers can't tell if your advice is still current, so they may trust it less.
- Applies to
- articles
- Typical severity
- low
- Effect on conversions
- low
- Effort to fix
- Quick to fix
What to look for
Blog posts or guides with no visible published or updated date near the title.
What good looks like
Articles show a published or updated date.
How to fix it
Show the date each article was published, and an 'Updated' date when you change it.
Based on
- Website credibility research
Related checks
Your wordsYour articles don't say who wrote themReaders trust advice more from a named, experienced person, and Google looks for it too.Your wordsPeople can't tell what you do at a glancePeople decide in seconds if they're in the right place. If your headline doesn't say what you do, many will leave.Your wordsVisitors can't tell if you're for themPeople look for signs they're in the right place. If you don't say who you help, the right customers may not stay.
Does your site pass this check?
AgoraScan checks this and the rest of the checklist on your pages, with screenshots of anything it finds. The first scan is free.