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For saas teams

A UX audit for SaaS websites that need more sign-ups

Check your homepage, pricing and sign-up pages against the patterns that drive trials and demos: a clear product, honest pricing, plan differences, proof and a self-serve route.

  • Visitors can't picture the product

    We check that people can see real screenshots or a demo, not just abstract illustrations.

  • Pricing pages stall decisions

    We check plan names, a recommended plan, clear differences, annual savings and trial terms.

  • B2B buyers need reassurance

    Security and compliance information, integrations and comparisons are all checked, because buyers look for them before they talk to sales.

What we check

100 checks for this kind of site

Every audit runs the measured accessibility, speed and mobile checks, plus the expert-review rules that apply to your pages. These are the ones written specifically for saas teams:

Your wordsYour product names mean nothing to newcomersNew visitors don't know your own product names. If they can't tell what something does, they skip it.Your wordsPlan names don't help people chooseNames like Basic, Pro and Enterprise don't tell people which plan suits them, so some won't pick one at all.TrustThere are no examples of your work or resultsPeople want to see what you've done for someone like them before they get in touch. Without examples, many won't.TrustPeople can't see who's behind your businessFaces and names make a business feel real. Without them, people are less sure who they'd be dealing with.TrustPeople may pay more than the price shownThe law requires prices to include any fees people can't avoid, and you could be fined. Surprise costs also lose sales and trust.TrustPeople can't see how billing or cancelling worksPeople hold back if they're unsure when they'll be charged or how to stop. The law also requires you to tell them before they sign up.TrustPeople can't see what your software looks likePeople want to see what they're getting before they sign up. Drawings and graphics don't show them.TrustPeople can only try it by booking a demoMany people want to look around before talking to sales. If a demo call is the only option, you'll lose some of them.TrustThere's no information on how you keep data safeBusiness customers often need security answers before they can buy. Without them, deals slow down or stall.TrustPeople can't see what your software works with'Does it work with what we already use?' is one of the first questions buyers ask. If you don't answer it, they may look elsewhere.TrustNothing helps people compare you with competitorsPeople compare options anyway. If you don't help, they'll read a competitor's comparison instead.Easy to usePeople can't tell which plan to chooseWithout a clear recommendation, undecided buyers take longer to choose, and some don't choose at all.

See the full UX audit checklist

Questions

Does it audit the app itself?
AgoraScan audits your public marketing pages: homepage, features, pricing and sign-up. Logged-in product audits are on the roadmap.
Can my whole team use it?
Yes. The Studio and Agency plans include team seats.
How is this different from Lighthouse?
Lighthouse measures speed and technical basics. We include those, and add the human side: whether your message, pricing and proof actually persuade.

Check your own site

Get a score for your website and your top problems, with screenshots, in about 2 minutes. Free, no card needed.

Free. No account or card needed. Results in about 2 minutes.