Your words · Quality
Unfinished or template text is showing
Template text and 'coming soon' sections make a business look unfinished or closed. That puts people off getting in touch.
- Applies to
- every page
- Typical severity
- high
- Effect on conversions
- high
- Effort to fix
- Quick to fix
What to look for
Lorem ipsum, template defaults ("Your headline here", "Sample product"), empty sections, "coming soon" blocks or obviously unfinished content.
What good looks like
No placeholder or unfinished content is visible.
How to fix it
Replace or remove every bit of template text and every unfinished section.
Based on
- Web credibility research
Related checks
Your wordsSpelling mistakes make your business look carelessMistakes make people wonder how careful you'll be with their job or order.Your wordsYour site looks out of dateOld dates can make people think you've stopped trading. Some will go elsewhere rather than check.Your wordsPrices, numbers and dates are written in different waysMixed formats slow people down and can make prices look unclear or unprofessional.
Does your site pass this check?
AgoraScan checks this and the rest of the checklist on your pages, with screenshots of anything it finds. The first scan is free.