Look and feel · Colour
Too many colours make your buttons hard to spot
When your button colour is used everywhere, or lots of colours compete, people struggle to see where to click.
- Applies to
- every page
- Typical severity
- low
- Effect on conversions
- medium
- Effort to fix
- Takes some time
What to look for
Many saturated colours without a clear system, or the button colour also used on headings, icons and decoration.
What good looks like
A restrained palette where the action colour is reserved for actions.
How to fix it
Use fewer colours, and keep one bold colour just for buttons and links.
Based on
- Grid Design audit practice
Related checks
Look and feelBusy backgrounds make your text hard to readPatterns and strong colour blends behind words make them harder to read and pull attention away from your message.Look and feelNothing on your page stands out firstWhen everything looks equally important, people don't know where to look. They skim, miss your main point and may leave.Look and feelYour main button is easy to missIf people can't spot the button to get in touch or buy, fewer of them will. Some will leave without doing anything.
Does your site pass this check?
AgoraScan checks this and the rest of the checklist on your pages, with screenshots of anything it finds. The first scan is free.