Look and feel · Consistency
Each box tries to say too much
When every box is packed with text, tags and buttons, people struggle to compare options and may give up choosing.
- Applies to
- every page
- Typical severity
- low
- Effect on conversions
- low
- Effort to fix
- Takes some time
What to look for
Cards with five or more distinct elements (multiple text blocks, tags, several buttons, metadata).
What good looks like
Cards show only what's needed to choose.
How to fix it
Cut each box down to a photo, a title, one line of text and one button.
Based on
- Grid Design audit practice
Related checks
Look and feelThe same things look different around your siteWhen buttons, boxes or icons change style from place to place, your site feels unfinished and harder to find your way around.Look and feelYour site looks out of datePeople judge a business by its website within moments. An old-fashioned look can suggest an old-fashioned business.Look and feelNothing on your page stands out firstWhen everything looks equally important, people don't know where to look. They skim, miss your main point and may leave.
Does your site pass this check?
AgoraScan checks this and the rest of the checklist on your pages, with screenshots of anything it finds. The first scan is free.