Trust · Social proof
Your reviews are hidden far down the page
People have doubts just before they get in touch or buy. Reviews tucked away at the bottom won't reassure them then.
- Applies to
- every page
- Typical severity
- medium
- Effect on conversions
- high
- Effort to fix
- Quick to fix
What to look for
Testimonials or logos exist but only in a section far down the page, with nothing near the hero, pricing or main call to action.
What good looks like
Some proof (a rating, a quote or logos) sits close to the main call to action or price.
How to fix it
Put a short review or your star rating next to your main button and your prices.
Based on
- Website credibility research
Related checks
TrustThere are no reviews or recommendations on your pagePeople want to see that others chose you and were happy. Without that, many will pick someone who shows it.TrustYour reviews don't say who wrote themA quote from 'J.S.' could have been written by anyone, so people are less likely to believe it.TrustYour reviews are too vague to convince anyone'Great service!' tells people nothing. Reviews that mention a real job or result are far more convincing.
Does your site pass this check?
AgoraScan checks this and the rest of the checklist on your pages, with screenshots of anything it finds. The first scan is free.