Some section headings are plain labels, not useful messages
Headings like "What we do", "Prices" and "Contact" name the section but say nothing about what you get. Visitors skimming the page learn little from them.
What to do: Rewrite a few headings to state the benefit, for example "Fixed monthly fees, no surprises" instead of "Prices".
Wording you can copy:
- “Tax, accounts and bookkeeping, done for you”
- “Fixed monthly fees, no surprises”
- “Book your free 20-minute call”
More detail and 2 screenshotsLess detail


What we saw on your page
“What we do”
Why it matters
Many people skim headings only. Headings that carry a point help them see why you suit them.
For designers
Keep the headings short but let them carry a point. Section names can sit in the menu.
Two independent reviews agreed · confirmed against your screenshot
Where this comes from: Writing-for-the-web research · About this check









